Role of Mass Media

April 21st, 2008 by Jashodhara Purkayastha

Mass media is a word which is very popular amongst all sections of the society. It is a medium or channel of communication which helps in transmitting messages.

  1. Supplementary and complementary learning :- Mass media helps in better understanding.
    E.g (1) while teaching about Bhagat Singh and his protest we can show a movie to the students, related to his life and his contribution e.g. (2) while teaching Transport in Economics it can be shown by posters, Neon signs etc.
  2. Teach syllabus with various electronic modes :- The teacher can make use of mass media to teach the actual syllabus.
    E.g. While teaching a chapter on Expansion of business, the movie “GURU” can be shown and then it can be related to the chapter while teaching.
  3. Build Scientific Temper :- It enables people to overcome superstitions and develop scientific temper
  4. Reflecting Current Events:- It enables students to know the current events
    E.g T.V programmes from NDTV Profit can give an outlook on current inflation
  5. Group instruction:- Large number of people together take part in it .
    e.g Marathon or Beijing Olympics for economic growth.
  6. Use of leisure time:- Relieving stress to be more active in the following day
  7. Develop critical thinking
  8. Variety of teaching
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